Tech News

Facebook Offers Affordable & Fast Internet to Millions in India

Facebook Offers Affordable & Fast Internet to Millions in India
Christina Comben

As if their almost 2 billion active users weren’t enough, Facebook is on a quest to get more people online. Yesterday, Mark Zuckerberg’s creation announced the launch of Express WIFI in India. As part of an initiative by Internet.org, Express WIFI will be offering millions of people access to the web. They’ll be charged “affordable” fees to get online – and onto the social network, of course.

Facebook Everywhere

Cynics may say that it’s just another ploy to encourage continued growth and find new users for the aging platform. But, getting people in hard-to-reach places access to the web could be a great educational tool, as well. Currently, Express WIFI is available in four Indian states, including Gujarat, Rajasthan, Meghalaya and Uttarakhand. There have been about 700 hotspots installed by the company in these areas. They are also available in other developing countries, including Kenya, Indonesia, Nigeria and Tanzania.

Express Wi-Fi program

Facebook further announced today that it has partnered with Airtel, which is India’s largest telecom provider. This will allow them to establish an extra 20,000 hotspots and gain access to more people. Other partnerships have been made with local ISPs, including LMES in Rajasthan and Uttarakhand’s AirJaldi. Facebook is certainly serious about gaining further foothold in this huge market.

The program will be affordable to people from low-income families, and Facebook’s partners will sell data vouchers in different prices. From Rs 10 for day-long access, to Rs 200-300 for a month. To give you an idea, that’s prices starting at just 15 cents. The vouchers can be purchased both on and offline.

A growing market

India is a growing market and is actually the largest growing market on the planet for Facebook. They currently have around 184 million active monthly users in the country, of which about half use the site every day. Compare that to messaging and voice calling app, WhatsApp, which has now more than 200 million active users a month in India.

Express WIFI has been gaining ground in India, although the domestic government has banned some connections. There is also a cost-free alternative, called Free Basics available in some areas. Free Basics be found in almost two dozen different territories around the world. Through Free Basics, Facebook is offering access to selected sites completely free of charge.

The latest initiative with Express WIFI will not be for free, though. Both companies are aiming on capitalizing on India’s growth for long term success. Watch this space.

Comment Below

More in Tech News

Apple Park

Apple Park: One of Steve Jobs’ Major Dreams Unveiled

Bernadine RacomaSeptember 15, 2017
Equifax

Equifax Hacking – A Personal Security Risk for 143 Million Americans

Bernadine RacomaSeptember 11, 2017
Face-Detecting Systems

KFC in China Introduces New Payment Method – With Your Face

Bernadine RacomaSeptember 4, 2017
iOS Update Not Police Friendly

iOS Update Won’t Make Any Friends With The Police

Christina CombenAugust 24, 2017
Samsung Galaxy Note 8

Images of Samsung Galaxy Note 8 Leaked Before Launch

Camilo AtkinsonAugust 2, 2017
Supersonic Air Travel

NASA Plans to Launch Commercial Supersonic Air Travel in the US

Brian OasterJuly 27, 2017
Sex-Trafficking

Tech Startup Innovating in the Fight Against the Sex-Trafficking Business

Camilo AtkinsonJuly 5, 2017
iPhone 8

iPhone 8 Rumored To Have Fastest Charging Capabilities

Bernadine RacomaJuly 3, 2017
Petya Ransomware

How To Protect Your PC From The Petya Ransomware

Camilo AtkinsonJune 28, 2017